PSB BBA Curriculum
International Admissions
BBA (Hons) Programme - Curriculum Framework
2022 - 2025
Semester I
- Financial & Cost Accounting
 - Banking, Insurance & Money Markets
 - Marketing Management
 - Organizational Behavior
 - Microeconomics
 - Business Statistics
 - Business Communication I
 - Industry-Specific Employability Skills-I
 
Semester II
- Financial Management
 - Business Research
 - HRM
 - Operations Management
 - Macroeconomics
 - Business Communication II
 - Entrepreneurial mindset - I
 - Mind & Soul training - I
 - Event Conducting & Committee Work
 
Semester III
- International Business
 - Operations Research
 - Business Law
 - Decision Science & Business Analytics
 - Industry Skills
 - Entrepreneurial mindset- II
 - Research study - I
 - Industry-Specific Employability Skills-II
 
Semester IV
- Corporate & Financial Law
 - Environment & Sustainability
 - Elective 1
 - Elective 2
 - Elective 3
 - Samaj Seva & CSR
 - Research Study - II
 - Mind & Soul training - II
 - Event Conducting & Committee Work
 
Semester V
- Strategic Management in the Digital Age
 - Research study - III
 - Design thinking
 - Elective 4
 - Elective 5
 - Elective 6
 - Industry-Specific Employability Skills - III
 - Summer Internship
 
Semester VI
- Business Ethics & Corporate Governance
 - SME Consulting / Industry Project
 - Foreign Language (choice of 5 languages)
 - Elective 7
 - Elective 8
 - Workshop series
 - Live project/ Abroad immersive programmes
 - Event Conducting & Committee Work
 
Electives
Finance
- Financial Modelling
 - Indirect Taxes-GST
 - Corporate and Retail Banking
 - Investment and Portfolio Management
 - Direct Taxation
 - Managerial Accounting
 - Digital Finance
 - Auditing and Internal Control
 - Financial Derivatives and Risk Management
 
Marketing
- Services Marketing
 - Retail Marketing
 - Sales and Distribution Management
 - Consumer Behaviour
 - Brand Management
 - Digital Marketing
 - Integrated Marketing Communication
 - Rural Marketing
 
Human Resource Management
- Human Resource Planning
 - Talent Acquisition and Retention
 - Performance Management
 - Compensation Management
 - Leadership, Diversity & Team Management
 - Human Resource Development
 - Training and Development
 - Human Resource Analytics
 - Conflict and Negotiation
 - Cross-Cultural Management
 
Others
Contact Us
- +91- 9154147971 / +91- 8632343112
 - admissions.ia@srmap.edu.in