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Centre For Entrepreneurial Learning (CEL)

Centre for Entrepreneurial Learning (CEL)

The Centre for Entrepreneurial Learning (CEL) at SRM University – AP is dedicated to nurturing the next generation of innovators and changemakers. Established under the Directorate of Entrepreneurship and Innovation (DoEI), CEL integrates entrepreneurial thinking into academic learning, ensuring that every student develops the mindset, skills, and confidence to transform ideas into impactful ventures.
Through experiential programs, hands-on workshops, and interdisciplinary collaboration, CEL acts as a bridge between classroom learning and real-world innovation. The Centre’s mission is to inspire problem-solvers, equip them with the right tools, and connect them with mentors, investors, and industry experts from India’s growing startup ecosystem.

SRM University - AP

About Our Vision & Our Mission

At SRM University AP, our vision and mission are at the heart of everything we do. We envision a world where education empowers individuals to become leaders, innovators, and changemakers. Our mission is to provide students with not just academic knowledge, but the skills, creativity, and ethical grounding needed to thrive in the modern world.

Our Vision

To create a vibrant entrepreneurial culture across SRM University – AP, empowering every student to become a creator of opportunities rather than a seeker of employment.

Our Mission

To instil an entrepreneurial mindset among students through immersive learning experiences. To provide structured programs and mentorship for idea generation, validation, and venture creation. To bridge academia and industry by connecting students with entrepreneurs, investors, and innovation leaders. To enable students to launch viable startups through SRM’s incubation ecosystem, Hatchlab Research Centre (HRC).

Key Initiatives

Entrepreneurial Mindset Course

A university-wide foundational course offered to all first-year students, focusing on creativity, problem-solving, design thinking, and innovation. Conducted in 15 interactive sessions, the course introduces students to the world of entrepreneurship through activities, challenges, and real-life case studies.

Entrepreneurship Bootcamp Series

CEL conducts the Entrepreneurship Bootcamp (EBC) programs for students and aspiring founders. These intensive, mentor-led sessions guide participants through customer discovery, business model development, market validation, and pitch preparation — leading to incubation opportunities under HRC.
The Entrepreneurship Bootcamp is a six-week, high-engagement program comprising eight interactive sessions designed to ignite the innovation and entrepreneurial potential of students and faculty members at SRM University-AP.
The sessions, will be held during evenings and weekends, include workshops, case studies, and hands-on activities facilitated by industry experts, startup founders, and business mentors. Participants gain exposure to the broader startup ecosystem, learning directly from those who have successfully navigated the entrepreneurial journey.
Upon successful completion of the program, SRM AP students earn a minimum of 3 university credits and receive a Certificate of Completion. Selected participants also get the opportunity for direct entry into the Hatchlab Research Centre (HRC) incubation program, which offers:
  • Seed funding of up to ₹10,00,000 per venture through funding schemes
  • Mentorship and networking opportunities
  • Access to incubation facilities and resources

The Entrepreneurship Bootcamp embodies SRM University-AP’s commitment to fostering innovation-driven entrepreneurship, empowering participants to turn their ideas into impactful ventures that contribute to society and the economy.

Innovation Challenges

The Centre organizes founder meetups, ideathons, and innovation challenges that help students find co-founders, form teams, and co-create solutions to real-world problems.

Faculty & Startup Engagement Programs

CEL collaborates with faculty and incubated startups to promote entrepreneurial teaching and experiential learning models, ensuring innovation becomes part of the academic DNA of SRM AP.

Linkage with Hatchlab Research Centre

CEL works closely with Hatchlab Research Centre (HRC) — SRM AP’s official Technology Business Incubator — to channel the best student ideas into the incubation pipeline, providing access to mentoring, funding, and prototype development support.

Get Involved

Whether you are a student eager to explore innovation, a faculty member passionate about experiential learning, or a startup seeking collaboration — the Centre for Entrepreneurial Learning welcomes you to be part of SRM AP’s journey toward creating a University of Entrepreneurs.

Learning Approach

CEL emphasizes learning by doing. Each student journey involves:
  • Discovering real-world problems.
  • Ideating and developing creative solutions.
  • Validating ideas through feedback and research.
  • Building prototypes and business models.
  • Pitching for incubation and seed support.

This structured approach ensures that every participant gains practical exposure to innovation, teamwork, and leadership.

Impact

  • 4000+ students introduced to entrepreneurship every year.
  • 100+ student-led ideas validated through Bootcamps.
  • 50+ campus innovations supported by HRC for prototype or incubation.
  • Growing community of young founders and innovators at SRM AP.