Easwari School of Liberal Arts(ESLA)

ESLA

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Easwari School of Liberal Arts Media Studies

ESLA

Department of Media Studies

What does it mean to live in a world shaped by media? How does it influence the way we think, communicate, and act, often without us even realising it? And how can this media-driven world open up new career…. to know more
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Department of Media Studies

SRM University - AP

About Our Vision & Our Mission

At SRM University AP, our vision and mission are at the heart of everything we do. We envision a world where education empowers individuals to become leaders, innovators, and changemakers. Our mission is to provide students with not just academic knowledge, but the skills, creativity, and ethical grounding needed to thrive in the modern world.

Our Vision

To be a leading department in media research and education, fostering innovation and addressing global challenges. We aim to create an inclusive environment that empowers students to become ethical leaders and drive positive change through strategic partnerships and knowledge advancement.

Our Mission

To advance critical research and thought leadership in media, addressing global challenges and shaping the future of communication. To provide a transformative, inclusive education that empowers students to become ethical leaders in media and agents of positive societal change. To foster strategic collaborations with industry, government, and communities that enhance learning, innovation, and contribute to the greater good..

Message From HOD

Greetings!
It is my pleasure to welcome you to the Department of Media Studies at the Easwari School of Liberal Arts (ESLA), SRM University-AP, Andhra Pradesh. Our department is a lively and forward-looking space that nurtures creativity, critical thinking, and innovation. Here, students are encouraged to explore, express, and enhance their creative potential through the powerful medium of media.

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What does it mean to live in a world shaped by media? How does it influence the way we think, communicate, and act, often without us even realising it? And how can this media-driven world open up new career opportunities? What kind of skills are required to succeed in such a dynamic environment? How can creativity and a strong understanding of media help us shape our own future and contribute meaningfully to society?.

At the Department of Media Studies, SRM University-AP, we invite students to engage with these very questions. Through critical thinking, practical learning, and creative expression, we enable them to understand how media shapes our world and how they can use this knowledge to build impactful careers and drive positive change.

Our curriculum offers a balanced mix of theoretical understanding and hands-on experience, allowing students to connect academic learning with real-world practice. In line with the National Education Policy (NEP) 2020, which strongly advocates interdisciplinary and holistic education, our courses explore the dynamic relationship between media, culture, technology, and society. This approach encourages students to move beyond conventional academic boundaries and develop a well-rounded perspective that is essential in today’s rapidly evolving media landscape.

The Media Lab is an integral part of this academic journey. Designed to be a top-notch facility equipped with state-of-the-art technology, it provides a collaborative space where ideas are developed, and creativity is brought to life. Students work across various formats such as text, audio-visual content, interactive storytelling, and digital media production. This dynamic environment empowers them to transform their concepts into meaningful and engaging narratives that resonate with diverse audiences and meet professional standards.

Why Choose Media Studies @ SRM University-AP !

Interdisciplinary Approach: Helps students understand the specificity and importance of individual disciplines and benefit from the intersection between different disciplines.
Highly Qualified and Experienced Teachers: Offers guidance from faculty who bring a blend of academic excellence and practical media experience to the classroom.
Research-Oriented Learning: Encourages students to cultivate analytical skills and engage deeply with theoretical and practical research in media studies.
Skill and Project-based Courses: These courses equip students with industry-relevant skills through hands-on projects that foster creativity, collaboration, and problem-solving.
State-of-the-Art Media Lab: Provides access to cutting-edge technology and professional-grade tools that support high-quality media production and experimentation.
Optional 4th Year: Offers an opportunity for in-depth specialisation or research, helping students strengthen their academic profile or prepare for careers and higher studies.

Media Studies: Career Possibilities

Graduating with a degree in Media Studies opens the door to a diverse range of career opportunities across industries like journalism, marketing, entertainment, digital media, and public affairs. Whether you’re interested in content creation, strategic communication, or public service, your skills are highly adaptable and in demand. Here are some career paths you can consider after graduating from the Department of Media Studies, SRM University-AP:

  • Journalist
  • Content Creator
  • Social Media Manager
  • Public Relations Officer
  • Film/TV Producer
  • Video Editor
  • Screenwriter
  • Copywriter
  • Digital Marketer
  • Media Planner
  • Brand Strategist
  • Communications Specialist
  • Podcast Producer
  • UX/UI Designer
  • Media Researcher
  • Documentary Filmmaker
  • Web Content Manager
  • Technical Writer
  • Advertising Executive
  • Media Policy Analyst
  • Civil Services Exam Preparation (e.g., UPSC, SPSC)